According to Diario Información, the most popular daily newspaper in the Province of Alicante, tour operator TUI has prepared a strategy to tackle the growing strength of Easyjet, the leading low-cost company linking this area to British airports by increasing the offer of cheap flights to the Costa Blanca, Spain.
Tui plans to triple the number of flights offered at the moment to and from Alicante airport and the UK, in an attempt to capture the increasing number of Brits who own property in Spain and travel regularly between this country and the UK.
According to the article, in October Thomsonfly.com (owned by German tour operator TUI) will launch a new programme of 47 weekly flights linking Alicante with different British airports. Last October the company offered 17 weekly flights.
TUI hopes that this new offer of cheap flights to and from the Costa Blanca will help Thomsonfly to recover some of the ground gained by Easyjet in recent years.